In this episode of "Women in B2B Marketing," host Jane Serra engages with Marion Siboni, founder and CEO of "La Creme de la STEM." With over a decade in tech, Marion shares her inspiring journey from employee to entrepreneur. The discussion highlights her initiative to support early-stage female founders in tech and science, addressing challenges like funding and community support. Marion emphasizes the importance of building a supportive network and gathering customer feedback.
Marion and Jane talk through:
- Marion's journey into the tech industry and her transition from employee to entrepreneur.
- The founding and mission of "La Creme de la STEM" to support early-stage female founders in tech and science.
- Challenges faced by women in the tech industry, particularly regarding funding and community support.
- The significance of building a supportive network for female entrepreneurs.
- The importance of customer feedback in refining business models and achieving product-market fit.
- Strategies for setting clear milestones and goals in entrepreneurship.
- Navigating the realities and challenges of entrepreneurship, including funding misconceptions.
- Practical advice for aspiring entrepreneurs, including research and financial mindfulness.
- The role of angel investing and understanding the investment landscape.
- The value of building genuine relationships beyond professional interests in business.
__Key Links:__
Guest: Marion Siboni: https://www.linkedin.com/in/marionsiboni/)
Host: Jane Serra: https://www.linkedin.com/in/janeserra/ )
La Creme de la STEM: https://www.lacremedelastem.com/)
Newsletter: https://lacremedelastem.substack.com/)
Elephants, not Unicorns: https://prc.beehiiv.com/p/elephantsnotunicorns)
Do Good While Doing Well: https://www.amazon.com/Good-While-Doing-Well-Financial/dp/B0CZY368YY/)
