In this episode of Women in B2B Marketing, Jane interviews Thao Ngo, SVP Marketing at Uptempo, about her career journey and experiences with Uptempo's recent company mergers and rebranding.
Thao brings the passion and energy that we all try to muster each morning - she genuinely loves what she does and works hard to hit her team goals.
Her key to success? She makes sure she incorporates fun into day to day work, for her and her team.
Thao talks through:
- the importance of building a strong team culture in a virtual setting
- why we shouldn't take ourselves too seriously
- evaluating the number and purpose of meetings
- the complexities of bringing together 3 established brands and teams
- how she forces herself to unplug
- her secret to engaging her audience (spoiler alert: it involves community)
- bringing the sales development team back under marketing
- the importance of authenticity and innovation
- why she's her own favorite tool
Key Links:
Guest: Thao Ngo - https://www.linkedin.com/in/thaongo/)
Host: Jane Serra - https://www.linkedin.com/in/janeserra/ )
Mentioned in this episode:
[Book] “Who thought that was a good idea?”) from Alyssa Mastromonaco
Women in Marketing Operations Interviews: Lead with Confidence Series)
Uptempo's slack group: The Huddle)
[Book] Real Self Care) by Pooja Lakshmin MD
Uptempo) - Enterprise Marketing Operations Software
