Transform Your B2B Company From a Product-Centric Cuture to Customer-Centric Culture with Sami Nuwar – CB79
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How do you transform the culture and operations of your company to benefit the lives of your customers? In this episode, I chat with Sami Nuwar), the vice president of customer experience transformation at American Bath Group), about how his newly established role at ABG allowed him to create processes and operations that switched the company focus from being product-driven to being customer-driven. Find show notes and more information at customerbliss.com/cb79