On this episode, we talk with Jim McKelvey), Co-Founder of Square), Founder of Invisibly), and Author of “The Innovation Stack).”
Jim opens with the interesting story of why he started Square. He was originally a professional glass blower and he lost a sale because he couldn’t accept American Express. He teamed up with Jack Dorsey, formerly of Twitter to start Square.
Eventually, Amazon tried to copy Square, which is usually a fatal attack for any small business. Surprisingly, Amazon didn’t manage to kill Square and the lessons Jim learned from the experience led to him writing his book, “The Innovation Stack.”
He talks about his struggles with writing the book, including hiring and firing three different ghostwriters. He ended up writing every word himself, although it took several years to complete.
We also talk about his new venture, Invisibly. An app that empowers users to take control of their personal information that gets sold to marketers; resulting in the elimination of paywalls, allowing users to enjoy premium content without ads.
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