cover of episode Redefining Puzzles With Creativity and Business Acumen with Kaylin Marcotte of JIGGY

Redefining Puzzles With Creativity and Business Acumen with Kaylin Marcotte of JIGGY

2023/12/4
logo of podcast Subscriptions: Scaled - Online subscription services, Subscription business, SaaS subscriptions

Subscriptions: Scaled - Online subscription services, Subscription business, SaaS subscriptions

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Join us on the latest episode as we talk to Kaylin Marcotte), Founder and CEO of JIGGY). Kaylin delves into her journey of creating a puzzle brand with a unique subscription model, blending art and business.

Key Takeaways:

(05:30) The origins of JIGGY and how personal experiences shaped its business.

(10:24) Challenges of introducing a subscription service in the puzzle market.

(15:08) Using customer feedback to improve JIGGY's products and services.

(21:03) JIGGY's growth and the pursuit of the right partnerships for on-demand, high-quality, personalized puzzle production and fulfillment.

(28:49) Balancing creativity with business demands.

(32:17) The impact of social media and marketing on JIGGY's growth.

(39:05) Future directions and plans for expanding subscriptions.

 

Resources Mentioned:

Kaylin Marcotte -)https://www.linkedin.com/in/kaylin-marcotte/

JIGGY | LinkedIn -)https://www.linkedin.com/company/jiggy/

JIGGY Puzzles website -)https://jiggypuzzles.com/

 

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