On this week’s episode of Subscriptions: Scaled, we sit down with Jalem Getz), President and CEO at Wantable, Inc).
Wantable is a try-before-you-buy online retailer. Personal stylists develop relationships with customers to boost their confidence with looks planned to their unique tastes, needs, and wants. The brand has been around for nine years and has approximately 250 employees.
Jalem begins the episode by sharing more information about Wantable and his past career experience. We then learn why Wantable focuses entirely on apparel rather than offering a variety of products.
A large part of the discussion involves using machine learning and AI in Wantable’s subscription model, and how it works effectively for the company. Jalem also talks about how they work to keep customers interested and engaged with their subscriptions.
He also discusses how Covid-19 affected business during the pandemic and how the team aims to keep the business model as efficient as possible while meeting customers' needs.
Jalem goes on to explain why Facebook is still the most effective way for Wantable to reach more customers. He also shares whether he sees value in partnering Wantable with other companies.
Discover the unique business model of Wantable, a try-before-you-buy online retailer, by tuning into the latest episode of Subscriptions: Scaled, with Jalem Getz), President at Wantable, Inc).
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