On this episode of the Subscriptions: Scaled) podcast, host Nick Fredrick) is joined by Reed Epstein) and Brenda Galvan of Smart Art Box). This subscription service sends artists and art enthusiasts boxes that present different cultural influences and artistic mediums to encourage their customers to explore outside of their comfort zone.
The idea for the business grew out of Brenda’s work as a volunteer with a non-profit organization that helps inner-city children who have lived through traumatic experiences deal with their emotions through art.
While Brenda handles the artistic side of the business, Reed handles most of the nuts and bolts of running the business. This included dealing with the software and platforms that are necessary in the world of subscription businesses today to handle things like fulfillment, payment processing and inventory management.
They have grown over the years, and they talk about how they have stayed open to constant evaluation and reassessment of their business processes as they have managed that growth. This has included moving their physical space more than once, and bringing their fulfillment in house and out of third party fulfillment centers.
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