cover of episode How Shopify store Green&Blue put sustainability at the heart of their growth strategy

How Shopify store Green&Blue put sustainability at the heart of their growth strategy

2023/3/6
logo of podcast eCommerce MasterPlan

eCommerce MasterPlan

Frequently requested episodes will be transcribed first

Shownotes Transcript

Faye Treffry is Head of Growth and a director at the multi-award winning Green and Blue, a company of designers, creators and innovators who create products to help wildlife. Selling to consumers and trade via their Shopify site, they launched in 2005 and in 2022 they helped their customers create 5,998 havens for wildlife.

In this episode we discuss:

  • Why Green and Blue became a BCorp
  • What is actually involved in the certifying – and recertifying – process 
  • Some of the basic costs of becoming a BCorp
  • Using your impact report as a marketing tool
  • How the certification has helped Green and Blue helped identify their gaps on the sustainability journey

Download our ebook >> https://ecmp.info/ebook "500 Top Tips to Make Your eCommerce Business More Profitable"

Check out Tidio >> https://ecmp.info/tidio) use code 'ECMP' for an exclusive discount

Download our new ebook... https://ecmp.info/ebook)** 500 Tips to Increase Your Profits**

Get all the links and resources we mention & join our email list at https://ecmp.info)

Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review) or reply to the episode Q&A on Spotify.

Interested in being a Sponsor? go here: https://ecmp.info/sponsor)

This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/