cover of episode Growth Beyond Green: How Canopey is Scaling Sustainable Shopping with Hugo Douglas-Deane

Growth Beyond Green: How Canopey is Scaling Sustainable Shopping with Hugo Douglas-Deane

2024/7/8
logo of podcast eCommerce MasterPlan

eCommerce MasterPlan

Frequently requested episodes will be transcribed first

Shownotes Transcript

Hugo Douglas-Deane is co-founder and CMO of sustainable marketplace Canopey – the home for buying better. Founded in 2021 they soft launched in May 2023 and officially launched September 2023. Currently, the biggest focus is building the communities of vendors and customers which is up to over 30,000. 

 

Hit PLAY to hear: 

  • The importance of sustainability and consumer trust 
  • Adopting innovative technologies 
  • Meeting diverse customer needs 
  • Expanding into B2B market opportunities 
  • Continuous innovation and community building 

 

Key timestamps to dive straight in: 

[05:29] Founder passionate about sustainability, integrating into platform. 

[07:08] Pushing for higher eco and ethical standards. 

[10:05] Choosing quality, sustainable products for lasting value. 

[13:50] Decision: challenging, successful, impactful, led to growth. 

[17:18] Sustainability-driven business moves toward B2B sales. 

[20:29] "Swaps feature encourages sustainable decisions, mental health." 

[22:17] Listen to Hugo’s Top Tips! 

Full episode notes here: https://ecmp.info/498)

Download Shopify's Omnichannel Report >> https://ecmp.info/shopify)

Download our new ebook... https://ecmp.info/ebook)** 500 Tips to Increase Your Profits**

Get all the links and resources we mention & join our email list at https://ecmp.info)

Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review) or reply to the episode Q&A on Spotify.

Interested in being a Sponsor? go here: https://ecmp.info/sponsor)

This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/