Laura Davies is the Founder of The Kid Collective, a UK-based toy and sustainable parenting online store built on BluePark. Founded in 2008 they now process 2,000 to 4,000 orders a month.
In this episode we discuss:
- How their sustainability journey began in 2008
- Lessons learnt going through 3 re-brands
- The key challenges of being a reseller versus own-brand
- Why great customer service leads to customer retention
- How Digital PR to improved The Kid Collective’s website organic reach
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