I cover building websites with expired auction domains and 301 redirecting expired domains with backlinks.
I wanted to cover this topic from a subscriber who asked is it a benefit to use a auction / expired domain to build a website on , and the long story short of this question is it depends just like anything to do with SEO .
Most of the time you want to build a website on a aged domain that does not have backlinks and this is to bypass the sandbox period.
For those reading this the sandbox website period is when you launch a website and there is nothing but crickets but then all of a sudden about 4-6 months in you will start to see traffic if you have implemented proper SEO , this includes content , backlinks etc.
So the big takeaways from this video today is , buying a expired domain that is non relevant to 301 redirect to your website will almost every tie result in zero boost in traffic and power to the domain , however this is the magic , buying a domain that is aged without backlinks will jump start your campaign and bypass the sandbox period in most cases.
