This video will gives you the step-by-step process of:
Finding the Primary Ranking Keyword
Finding the Primary Ranking Page
How many referring domains your competitors have
How many HQ referring domains your competitors have on there site.
how many referring domains to the ranking page
what is the overall anchor text going to your competitors website.
What is the page that rankings anchor text
After finding the information in my sheet , you will then be able to come up with a link building plan of how many links you will need and to what pages in order to rank for the keywords important to your business and website.