A virtual private network (VPN) is an encrypted tunnel between your computer and a remote server. When you use a VPN as an SEO tool, you'll get access to accurate organic search results from around the world. This means you'll see how your site ranks on the search engine results pages (SERPs). You can't use your real IP address to see how your web pages are ranked in other countries.
Using a VPN is the only way to get an accurate view of international SERP rankings. Use a different browser or go incognito to avoid bringing your cookies and browsing history into play. Google stores your search history from the day you opened your account. Use a dedicated laptop to perform international searches. Using a VPN to check on your PPC ads will show you the order of organic search results and paid ads as they display in your target location. The first step is preparing your website for international traffic.
Location landing pages are individual web pages with content crafted to reach an audience in a specific location. Publishing content for international locations will require more than just creating landing pages. You'll need to create a separate section for international visitors and buy a domain name for the country you're targeting. If you have a target market in France, you'll benefit from owning a.fr domain name. Launching a new website on a country-code domain can take some time to rank. Start using a VPN to see how your website is ranked in other countries.
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