cover of episode #697: Link Building for Lawyers: The Law Firm Guide for Quality Backlink Acquisition Episode 2

#697: Link Building for Lawyers: The Law Firm Guide for Quality Backlink Acquisition Episode 2

2022/4/13
logo of podcast SEO Podcast | SEO.co Search Engine Optimization Podcast

SEO Podcast | SEO.co Search Engine Optimization Podcast

Shownotes Transcript

Work with a link building services) to help law firms enhance their online presence. Legal advertising and promotion were actually prohibited in the United States up until the mid-1970s. Today, legal advertising has blown past the $1 billion mark. Legal firms can use link building to increase exposure, enhance search rankings, and generate more traffic and conversions. Link building is an organic technique that combines elements of SEO, content, advertising, and brand exposure.

It's the process of acquiring hyperlinks from other websites, blogs, and web pages. There is a science to link building – it's not as easy as pasting a bunch of links on the web. Link building still works for law firms, but you have to play by the rules. Google has gone to great lengths to explain the difference between high-quality and low-quality links.

High-quality backlinks are authoritative sources that are relevant to your website and law firm. Link Building is calculated and sustainable. It uses techniques that are within Google's guidelines. It can take months for link-building strategies to fully materialize, but a disciplined approach eventually creates a solid foundation that can be built upon for years to come. At SEO.co, we specialize in link building and SEO for lawyers.

More info about link building for lawyers: the law firm guide for quality backlink acquisition: 

 

https://seo.co/law/link-building/)

 

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