#20: Social Currency
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**Social Currency **Social currency is getting people to talk about your product or idea. For self-publishers, this would be your book. The most powerful marketing is personal recommendations. A recent study found that word of mouth is the primary factor behind 20-50% of all purchasing decisions. At this point, I bet you are wondering how to get people talking about your book. The book talks about three methods of creating social currency: inner remarkability, leveraging game mechanics, and making people feel like insiders- Contagious: Why Things Catch On” by Jonah Berger

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Cindy Minear & Tammie Chrin  

Book Hackers Club

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EARNINGS DISCLAIMER: This video is for educational purposes only. There is no guarantee that you will earn money using the techniques and ideas in this video. Your success in obtaining the results claimed in this video will require commitment and hard work. You must agree not to rely upon any information contained in this video. 

Tammie Chrin, RTC Global LLC, &/or Cindy Minear, Aududu Book Creator LLC, hold no responsibility. 

This is at your own will and risk.

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