Chief Creative of the Global Franchise Group at DreamWorks Animation, Rick Rekedal has quite a bit to say about storytelling. During this informative conversation you'll learn about the creative process that DreamWorks goes through during a film release, the strategy behind the way that stories are told, and where storytelling is going in the future as technology continues to change. This #STORY2016 presenter will have your wheels spinning as you think about how to put your next creative work out into the world.
