This week we discuss the growing worldwide popularity of Matcha powder and how the industry in Japan is adapting to meet demand.Word of the Week: 親ガチャ (oyagacha)This episode was recorded on September 17th 2021 in Akasaka, Tokyo.Join the discussion over on www.facebook.com/thisweekinjapanAlso, check out our "Japan Go!" YouTube Channel at youtube.com/japango