In this episode with Melissa Pang and April Porter: Business Growth Strategist, Founder and CEO of Ask April PorterRead more: https://futureoffranchising.com/podcast/franchise-friday-episode-212-with-april-porter-of-ask-april-porter/)As an award-winning entrepreneur with a proven record of success in growth strategy through lead generation, sales training, and employee performance, I have experienced first-hand the joy of building a business that creates a dream life. I am fulfilling my mission of teaching franchisees how to fill the gap between the franchise model and the executive-level know-how needed to increase revenues, build a reliable team, and scale to multiple locations. When I started as a first-time business owner, I was overwhelmed with the magnitude of responsibilities in areas that I was unfamiliar with (marketing, sales, employee development and financial management), so I fully immersed myself in learning how executives think, strategize, and execute. My approach to franchise ownership created explosive growth. We expanded to four locations in record time by cultivating a team of employees personally invested in exceeding expectations and maximizing performance. We used a strategic plan to motivate and empower everyone to drive toward the mission of reaching our BHAG, allowing me to delegate the daily operational tasks and become an absentee owner. With a passion for mentoring Franchisees, Entrepreneurs, and Small Business Owners, I began teaching the formula to multi-unit success – an evolution from an employee role inside the business into an Entrepreneur overseeing growth and expansion.I am dedicated to mentoring franchisees that want to enjoy life, enhance their impact on the world and crush the competition. Franchisees come to us when they are ready to scale into higher profits, a larger team, multiple locations, or additional industries. We understand the opportunities and limitations of being in a franchise agreement, so we teach the executive tactics and strategies for massive growth that complement the franchise model. With a CEO who is an experienced attorney and award-winning (former) multi-unit franchisee, we offer a holistic approach to business ownership development.April Porter has always BEEN A CHAMPION FOR THE UNDERDOGShe sold her franchise locations during the pandemic and founded "Ask April Porter" to dedicate her attention to creating more opportunities for franchisees and franchisors through advanced business education. Applying the same growth strategies used to expand her franchise locations that grew her new company from zero to six-figures in just four months. April Porter has a team of franchising experts who have experience as franchisor corporate team members, franchisees, franchise sales brokers and franchise marketing specialists.April hosts the #1 franchisee podcast, Infinite Franchisee and the only Facebook community dedicated to franchisees. She also moderates the Clubhouse Infinite Franchisee Club. Finally, I'm a #1 Amazon International Best-Selling Author through my involvement in the anthology "Fearless and Fabulous: Finding Your Way Through Change and Beyond" and an inductee of the Missouri Sports Hall of Fame.
Franchise Friday, where you can watch or listen as we explore franchising, entrepreneurship, and small business ownership, speaking with the franchise industry thought leaders and subject matter experts that shape the Future Of Franchising. #FranchiseFriday – For more about our podcast, visit our website: https://futureoffranchising.com/) Produced by Franchise Source Brands International and The Entrepreneur’s Source.