Every tech company today needs to invest in communication skills. We see a lot of brilliant technical teams who are unable to communicate the value of their product (often a true innovation) to the world. Storytelling, marketing, understanding people and learning what empathy is - that’s not exactly a skillset of a tech team today, but can be and should be a skillset of every human team. Human communication is way more complex than AI algorithms or digital marketing manipulative strategies. Tech companies today need to learn to tell their story. Hosted on Acast. See acast.com/privacy) for more information.