Joe Jordan: Reversing The 80/20 Rule
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This episode of "Building Great Sales Teams" features Joe Jordan, CEO and co-founder of Siro, sharing his transition from a top-performing sales rep at Cutco to developing a cutting-edge sales software. Jordan discusses the importance of early and effective sales training, leveraging AI for sales coaching, and his mission to break the 80-20 rule in sales. The conversation also explores innovative recruiting strategies, the evolution of sales tools, and the future of sales training with AI.

Key Moments

• [00:00] Introduction to Joe Jordan and his sales background.
• [05:30] Challenges and lessons from Cutco sales experience.
• [10:45] Conceptualizing Siro: A solution to common sales issues.
• [15:20] The transition from selling products to selling software.
• [20:00] Implementing AI for personalized sales coaching.
• [25:15] The impact of Siro on sales teams and industry standards.
• [30:40] Future developments and integration with other sales tools.
• [35:50] Legacy and changing the sales landscape with technology.

Learn more about SIRO: https://www.siro.ai/

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