Paul Griffin is the Co-founder and CEO of The Sales Factory, a business development solutions company. The firm helps companies in multiple industries drive new business and accelerate growth by leveraging technology. Paul has held marketing roles at various Fortune 100 and 500 companies, including Procter and Gamble, Johnson & Johnson, Nestle, and Kraft Heinz.
In this episode of the Smart Business Revolution Podcast, John Corcoran interviews Paul Griffin, the Co-founder and CEO of The Sales Factory, about how to excel in sales in an uncertain economy. They also discuss the challenge of building a structured remote team, the key breaking points at The Sales Factory, and how Paul leverages AI.