Roeland is the organizer of HiveFest (formerly known as SteemFest). His childhood represents the quintessential Dutch upbringing. Born in a small peninsula in the Southwest of the Netherlands, Roeland lived the first year of his life in a windmill, which was next door to a pancake shop, owned by his father. Fast-forward to 1996, while in hotel school, Roeland made monthly payments on a laptop because he needed to access excel sheets for his assignments. But while others in Roeland's program were working part-time jobs in their spare time, Roeland went beyond spreadsheets and taught himself how to build websites and mobile apps. His passion for technology naturally led him to discover the world of crypto in the early days. Since then, Roeland has become best known for his role as organizer of every SteemFest since 2016, which has transitioned into a HiveFest, which takes place virtually this year on Dec. 18 and 19, 2020.