cover of episode E511: Is AI Killing Copywriters?

E511: Is AI Killing Copywriters?

2023/7/31
logo of podcast The Ecomcrew Ecommerce Podcast

The Ecomcrew Ecommerce Podcast

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Shownotes Transcript

Lianna Patch from Punchline Copy is back on the podcast to talk about how AI has affected her copywriting company, how she uses AI in her business, and why copywriters should embrace AI. 

  Today, we're joined by Lianna Patch of Punchline Copy. I first met Lianna as one of the speakers during ECF Live 3-4 years ago, and I absolutely loved her presentation. Since then, I’ve had her on the show back in Episode 307 to talk about improving conversions through copy) and now she makes her appearance again! 

  Lianna Patch is back on the podcast to delve into AI's influence on copywriting and what it means for the industry. As AI technology continues to advance, the knee jerk reaction always seems to revolve around how AI will be replacing people and their skills, so I knew I had to get Lianna’s opinion as an expert copywriter.

  Timestamps:

00:00 - Introduction 01:30 - Lianna’s Background 02:20 - How does Lianna See the World Changing with AI?  07:33 - Why Copywriters Will Become More Valuable    09:21 - Why Copywriters Should Embrace AI  11:29 - How Liana Uses AI in Her Business Today 17:11 - The Future of AI  22:03 - AI & The Writer’s Strike  23:59 - How to Use AI to Be A Better Copywriter 25:51 - Embracing / Rejecting AI  32:00 - Contact Lianna 

  Lianna, thank you for joining me on today’s episode. If you’d like to contact Lianna for any business inquiries, reach out to her on twitter) or on her website, PunchlineCopy).

  If you enjoyed this episode, don’t forget to leave us a review on iTunes). 

  Happy selling and we’ll see you in the next one!