cover of episode 112: The Evolution of Product Positioning

112: The Evolution of Product Positioning

2019/11/21
logo of podcast The Art of Product

The Art of Product

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Ben announced the release of a new version of Tuple. The app includes improvements to its Webcam feature and requires less CPU usage and bandwidth. Also, Ben decided to turn off payment notifications from Stripe. Thankfully, too many emails created too much noise. He understands the value of not sending lots of emails, but the right emails to educate Tuple’s target market. Tuple’s pricing page and corporate swag will be released soon.

As a Superhuman user, Ben offered Derrick advice on implementing it via Chrome or Electron, as well as a setting to remove badges. In addition to Zapier, Derrick’s working on a Mailchimp integration for StaticKit. He stresses the importance of evolving product positioning to make compelling marketing. Yet, Derrick describes TinySeed’s growth goal that he got as ambitious and unlikely to be achieved.