In this episode, Matt and Craig talk about using audio on different platforms. With the introduction of Clubhouse (an invite-only platform where users are able to have casual, drop-in audio only conversations with one another), social audio is on the rise. But what is social audio? Will it replace podcasting? Will your podcast have to compete with it? Today, Matt and Craig talk about the pros and cons of social audio, the different platforms, how you can use it to supplement your podcast, and why “owning your audio” is so important.
If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast). And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much!
Today you’ll learn about:
What is social audio?
Will it replace podcasting or is it competition to podcasting?
What is Clubhouse?
What is Twitter Spaces?
Moments in time versus episodes you can download and listen to when you have time
Advantages of social audio
How to use social audio as a supplement to your podcast
Standing out in Clubhouse
Using Clubhouse to build your personal brand
Facebook Groups versus Twitter Spaces
Possible monetization using social audio
The importance of owning your audio
Resources/Links:
Clubhouse)
Twitter Spaces (About))
YouTube video, “Clubhouse vs Twitter Spaces Alternatives)”
Castos Academy: https://academy.castos.com/)
Castos, private podcast: https://academy.castos.com/private/)
Castos, website: Castos.com/)
Castos, YouTube: https://www.youtube.com/castos)
Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw)