cover of episode Sukhinder Singh Cassidy, CEO of Xero on the importance of tailwinds, and "macro" and "micro" startup environments

Sukhinder Singh Cassidy, CEO of Xero on the importance of tailwinds, and "macro" and "micro" startup environments

2023/9/29
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The Bridge

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Sukhinder Singh Cassidy), CEO of Xero), joins the show to talk about

  • Her first exposure to entrepreneurship running the books for her father's business
  • How Sukhinder has thought about evaluating the entrepreneurial ventures she has taken on, and how she evaluates the importance of the market/opportunity, and team she's building. 
  • How Xero is using AI to help support small businesses, and opportunities that Sukhinder sees for small business to save time and money.