Henry Shi, Co founder of Super), joins the show to talk about
- Building a savings super app focussed on the everyday American, and Super's approach to customer segmentation.
- Henry and Hussein's approach to finding product market fit for their consumer focused startup, and Henry's thoughts on how this differs from finding PM fit in building a B2B company.
- Super's initial focus on the travel vertical, and what they learned in the process of shipping their first product that accelerated their business growth and expansion into other product verticals.
- How Super has secured $100M+ in financing and landed the real baby faced assassin Steph Curry, as an investor in the business.
- The product market model channel (PMMC) fit and getting all four right to build a hundred million dollar plus business.