From a Bathroom Epiphany to Twitter: The Rise of ParametricArchitecture
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Deep Dive
Why did Hamid Hassanzadeh start Parametric Architecture?
Hamid started Parametric Architecture in 2016 to explore and share the possibilities of using parametric design tools like Rhino and Grasshopper in architectural workflows. He was inspired by his own experiments with these tools and wanted to create a platform to showcase his work and educate others about parametric design.
How did Parametric Architecture gain its initial traction on Instagram?
Parametric Architecture gained initial traction on Instagram when Hamid uploaded a video of an interactive parametric facade that received 2,000 views in one hour despite having only 20 followers. The video was liked by famous architects and pages, which gave him the motivation to continue sharing his work weekly, eventually reaching 10,000 followers in seven months.
What is parametric design, and how does it impact architecture?
Parametric design involves using algorithms, relationships, and visual scripting to calculate forms and spaces in architecture. It emerged in the 1990s but became practical with the launch of Grasshopper 3D in 2007. This approach allows architects to optimize designs, iterate quickly, and create complex structures that were previously unimaginable, leading to a paradigm shift in architectural workflows.
How has parametric design bridged the gap between architects and engineers?
Parametric design has bridged the gap between architects and engineers by enabling architects to use tools that optimize models according to structural and engineering needs. This collaborative approach allows both disciplines to work on the same file simultaneously, improving communication and efficiency in the design process.
What role does AI play in the future of architecture according to Hamid Hassanzadeh?
AI is reshaping architecture by enabling architects to brainstorm and visualize designs through tools like DALL-E and MidJourney. While image generation is a small part of the process, AI also aids in data-driven design, documentation, and cost estimation. Hamid believes AI will continue to enhance efficiency and sustainability in architectural workflows.
What is the significance of PA Academy in the architectural community?
PA Academy focuses on teaching cutting-edge tools like Rhino, Grasshopper, and AI-based technologies to architects. It aims to democratize knowledge about computational design and parametric architecture, making it accessible to a wider audience. The academy also collaborates with universities and companies to provide workshops and events that help architects stay updated with emerging technologies.
What challenges do architects face in the modern industry?
Architects face challenges such as low funding for projects, tough competition, and the need to constantly update their skills. Many architects work on projects before securing funding, which makes it difficult to sustain their offices. Additionally, the subjective nature of beauty in architecture often leads to projects being rejected, further complicating their work environment.
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