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Prompt Engineering 101 is a blog series meticulously designed to unpack the principles and techniques of Prompt Engineering. It encompasses everything from fundamental concepts to advanced techniques, and expert tips, covering various models from ChatGPT to Stable Diffusion and Midjourney. In the first post of this series, we delve into the basic principles and strategies for crafting clear and specific prompts suitable for text-to-text models such as ChatGPT and other auto-regressive language models.