Summary
In this episode, Ben Etherington, CTO and co-founder of Webforge, shares his journey from the film industry to AI and his expertise in helping businesses implement AI effectively. The discussion explores the importance of data readiness, the challenges of outdated processes, and the role of company culture in adopting AI. Ben also touches on the future of AI, ethical considerations, and the differences between the US and UK tech landscapes. The episode wraps up with insights on building client trust and a light-hearted conversation about the challenges of having famous namesakes.
Chapters
00:00 Introduction and Background
07:07 Being Technical and Having Sales Skills
16:55 Webforge's Consulting, Strategy, and Education Services
26:00 Misconceptions and Challenges in AI Implementation
29:40 Conducting AI Readiness Audits
33:10 Poly-Structured Data Challenges
46:54 Working with SMBs: Trust and Value Propositions
58:35 Challenges of Compartmentalized Businesses
01:05:26 The Need for Transparency and Action in the AI Industry
01:07:32 Dispelling Misconceptions about Americans
01:11:41 Ranking Higher on Google: Building a Personal Brand
01:20:22 Inspiration from AI Thought Leaders
Connect with Ben - LinkedIn)
