cover of episode S4E17 - Show Me The Money: The World of Product Placement

S4E17 - Show Me The Money: The World of Product Placement

2015/4/26
logo of podcast Under the Influence with Terry O'Reilly

Under the Influence with Terry O'Reilly

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Shownotes Transcript

This week, we explore the world of product placement. From the first product placement in a movie in 1927, to E.T., to the latest movies and TV shows, advertisers look for opportunities to give their products starring roles. We’ll look at the history of product placement, how it evolved, and the most famous examples of how it went right - and how it went horribly wrong.

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