Home
cover of episode Using Behavioral Science in Marketing

Using Behavioral Science in Marketing

2022/12/9
logo of podcast Marketing Over Coffee Marketing Podcast

Marketing Over Coffee Marketing Podcast

Frequently requested episodes will be transcribed first

Shownotes Transcript

**In this Marketing Over Coffee): **
In this episode Nancy Harhut talks about driving customer action and loyalty by prompting instinctive responses

Direct Link to File)

Brought to you by our sponsors:Marketing Architects) and Rocket Money)****

Get Nancy’s book Using Behavioral Science in Marketing) here

Sparked by Chialdini

7:11 Unlock the power of TV for your business with a free copy of All-Inclusive TV: How Booming Brands are Reimagining TV Advertising.**

Through client stories and firsthand experiences spanning over two decades in the constantly changing advertising industry, All-Inclusive TV provides practical advice for transforming your business through TV advertising–and why it absolutely matters. Click here) to get your copy today.**

Using Autonomy Bias to generate over 400% lift

But you are free… to double your results

Choice Architecture

19:04 – 20:09 Get rid of useless subscriptions with Rocket Money now. Seriously, it could save you HUNDREDS per year. Go to RocketMoney.com/moc)

Time Framing (past interview with Tamsen Webster))

Temporal Landmarks

Saturating Food Pictures

HBT Marketing)

Join The Analytics for Marketers) Slack group!

Follow John) and Chris) on LinkedIn

Get MoC Text Updates! Send a text to +1 617 812 5494 to get rolling!

Sign up for the Marketing Over Coffee Newsletter) to get early access!

Our theme song is Mellow G by Fonkmasters.

The post Using Behavioral Science in Marketing) appeared first on Marketing Over Coffee Marketing Podcast).