TAS 712: What Should My AD Say to Get ATTENTION? Ask Scott Session #224
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What is the status of your ecommerce business? Are you reaching all of your goals for 2019 or do find yourself struggling? If you are looking for a group of like-minded business leaders - you've come to the right place! It's time for another session of Ask Scott here on The Amazing Seller. On this episode, you'll hear from Scott as he gives a Brand Accelerator Live update, shares his thought of the week, answers a question from a TAS follower like you, and much more. You'll need pen and paper ready for this episode - don't miss it! 

Brand Accelerator Live

If you've been around the TAS community for very long, you know that Scott is passionate about helping sellers like you grow and transform into high-quality business leaders. While he has loved meeting up with TAS followers informally over the years - Scott is ready to try something different. With September's Brand Accelerator Live - you'll find an event designed from start to finish with sellers like you in mind. So what are you waiting for? Make sure to check out the link in the resources section at the end of this post. 

**Know what your customers want! **

Let's face it - most business leaders aren't too focused on what their customers want - they'd rather tell them! While that approach may have worked twenty years ago - the market has changed. If you're going to be on the cutting edge of growing ecommerce businesses, then you've got to start paying attention to the desires of your target audience. Use their language, address their pain points, and incorporate their feedback! You'll be surprised to find that people respond positively when they feel like you've listened to them. To hear more from Scott on this critical topic, make sure to tune in to this episode of The Amazing Seller! 

**What should my AD say? **

Have you tried marketing your ecommerce business yet? How did that effort go? Were you able to see the results you were hoping to reach? The truth is, ecommerce sellers like you are not very skilled at marketing and building a customer base. Scott wants to help sellers like you grow in your ability to market your brand to the right people. There are a ton of helpful resources that Scott has put together that can help you - you should also check out Brand Accelerator Live! Make sure to listen to this episode of The Amazing Seller as Scott delivers some valuable lessons!

OUTLINE OF THIS EPISODE OF THE AMAZING SELLER

• [0:03] Scott’s introduction to this episode of the podcast!
• [3:00] A Brand Accelerator Live update. 
• [7:00] Scott’s thought of the week. 
• [12:00] Question: What should my AD say to get attention?
• [20:20] Scott explains how he created the PACE method. 
• [24:30] Closing thoughts from Scott.

RESOURCES MENTIONED IN THIS EPISODE

• www.theamazingseller.com/711)
• www.theamazingseller.com/ask)
• www.theamazingseller.com/story)
• Brand Accelerator Live)