TAS 637: Ask Scott #199 - Should I Start a YouTube Channel for my Business?
Rock Your Brand Podcast
Shownotes Transcript
Are you fired up and ready to take on the weekend? Do you have plans to work on your ecommerce business or are you in for a much-deserved break? If you want to keep the fires burning, you’ve come to the right place. It’s time for another session of Ask Scott here on The Amazing Seller. On this episode, you’ll hear from Scott as he shares his thought of the week, provides his answer to a question from a TAS follower like you, and much more. Have pen and paper ready; you don’t want to miss a minute of this exciting episode!
Why you need to embrace the long game.
Let’s face it; everyone loves to find a shortcut. Just announce at your next family gathering that you are going on a road trip and chances are, someone will have advice on how to find a shortcut. But the truth is, there is no shortcut when it comes to building a future-proof ecommerce business. Go ahead and get the idea of a shortcut out of your mindset if you want any chance for long-term success. Buckle up and be prepared to build a solid foundation for your business, brick by brick. To hear Scott expand on this critical topic, make sure to listen to this episode of The Amazing Seller!
Invite your audience along for the ride.
When was the last time you took a stroll through YouTube? Sure you’ve probably ended up there for a cat video or two but when was the last time you really took a look at how influencers and others intentionally engage with their audience? If you look closely, you’ll find that few YouTube channels come out and act like an expert. This is good news for you! You don’t have to go into building your brand or a YouTube channel with all the answers, just invite your audience to join you for the ride. You can use this approach as a way to bond and build a relationship with your audience. To learn more about this valuable approach, make sure to listen to this episode of The Amazing Seller, you don’t want to miss it!
TAS resources made for you!
Do you ever find yourself faced with an issue or challenge in your business and you wished someone had a blueprint to help you out? Outside of using Google to find your answer, what do you do? Yes, you have Scott’s advice in the form of this podcast but what if you want a more in-depth approach? Good news! Scott and his team have worked hard to bring TAS followers like you a top-notch resource called, the “Ecom Business Formula.” This book is a "blueprint" to launch and grow an ecommerce business rather than a traditional how to sell on Amazon "book." Make sure to check out the link in the resources section to grab your copy!
OUTLINE OF THIS EPISODE OF THE AMAZING SELLER
- [0:03] Scott’s introduction to this episode of the podcast!
- [4:15] Scott’s thought of the week, the long game vs. the short game.
- [11:00] Question: Should I start a YouTube channel for my business?
- [15:45] Invite people along for the ride.
- [21:00] Closing thoughts from Scott.