TAS 410: 7 Tips To Help SELL More Units using Professional Product Packaging and Branding (Example Case Study)
Rock Your Brand Podcast
Shownotes Transcript
What does it take to make your brand stand out among the rest? How can you best position your brand so that it can reach the level of success you have always wanted? On this episode of The Amazing Seller, you’ll hear Scott go over his seven tips that will help you and your brand stay competitive. Scott’s main emphasis is on packaging, logos, and how to specifically brand your products so they look and feel professional. If you are ready to take your brand to the next level and really push your standards - make sure to catch this episode for all the pieces you need. You don’t want to miss it!
Don’t Overcomplicate it!
How do you know what type of packaging and what type of materials included will impress your customers? Where do you even start to improve this area of your business? On this episode of The Amazing Seller, you’ll hear from Scott as he explains how sellers like you can get started improving your packaging and product inserts. Scott says that one of the best places to start is by looking at packaging and material that has impressed you as a buyer, take notes and use those observations as a place to start building your approach. Listen to this episode to hear Scott dive deeper into this topic!
Include Helpful Information
What will it take to elevate your products in the eyes of your buyers? Yes, it’s important to turn out high quality products and up your packaging game, but what else can you do to take your presentation to the next level? On this episode of The Amazing Seller, you’ll hear from Scott as he walks through why you should take a second look at the materials you provide with your shipped product. You might not think that the materials included are that big of a deal, you’d be wrong! This is a HUGE way to communicate to your buyer and let them know that they’ve made a good decision to purchase your product. To find out how to make the most of the materials you include in your shipped product, make sure to listen to this episode!
Double Check Your Presentation
You know that your product needs to have quality control checks, but what about your materials included with your product? Do you have a quality control process in place for your materials and packaging? On this episode of The Amazing Seller, Scott describes how important it is for sellers like you install a process so you don’t move forward with materials that have errors. When you look for a quality product you expect the communication and branding to be flawless, is that the case for your brand? Don’t neglect this important step! Double and triple check the spelling and other aspects of the materials you produce. Get more helpful insights like this one from Scott on this episode!
OUTLINE OF THIS EPISODE OF THE AMAZING SELLER
- [0:03] Scott’s introduction to this episode of the podcast!
- [4:00] Scott launches into his 7 tips to sell more units using product packaging.
- [6:30] Find inspiration from packaging that has impressed you.
- [11:00] Don’t forget to include insert cards and/or user information.
- [14:00] Always triple check spelling before you pull the trigger!
- [18:00] Scott recaps the 7 tips.