TAS 352: Ask Scott Session #108 - PPC Budgets - Product Certifications - Variations BSR Confusion
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Are you ready to jump into this week’s “Ask Scott Session?” As usual, Scott is fired up and ready to go with some great insights for TAS followers like you! So grab a pen and paper, this episode is PACKED with great insight that you will need to see exponential growth in your business. On this episode, Scott will go over his weekly advice, budgeting for PPC campaigns, product certification, best seller rankings and much more! If you’ve got a question that you are DYING to ask Scott, make sure you check out the link in the resources section to find out how you can get your question featured on an Ask Scott Session.

3 Ways to Fail at Everything in Life

You may have seen this great piece making the rounds on the internet but Scott wants to share it with TAS followers like you! So here are the “3 Ways to Fail at Everything in Life.”

• Complain about EVERYTHING. Have you ever noticed yourself complaining and making excuses? Knock it off!
• Blame others for your problems. Don’t play the blame game. Even if it’s someone else’s fault, don’t fall into this pattern.
• Never be grateful. Take stock of the great things you have in life. It can make all the difference!

If you’d like to hear Scott’s perspective on these three points, make sure to catch this episode of The Amazing Seller to find out why this has him FIRED UP!

Budgeting for PPC Campaigns

When you are starting a small business, you want to squeeze the value out of every penny. How can you make sure that you aren’t overspending on things like PPC when you are getting your business off of the ground? On this episode of The Amazing Seller, Scott breaks down how you can set an overall budget for your PPC spending so you don’t break the bank. This will be helpful for those of you who are just starting out and trying to make sure you can navigate all the in’s and out’s of selling on Amazon. Get more details on this subject from Scott on this episode!

Product Certification

One of the difficult aspects of starting your business selling on Amazon is getting your product certified. Some products will be easier than others and you might even run into products being sold on Amazon that you can’t get certified yourself. Should you proceed with selling that product even if you can’t get it certified? On this episode of The Amazing Seller, Scott dives into the reasons why you should approach this area with caution. He also gives helpful resources that you can use to make the most informed decision you can for your business. If you are just starting the process or if you are looking to start selling a new product, this episode will be very helpful for you - don’t miss it!

BSR and Variations

When you set up a product listing on Amazon it’s always a best practice to have an option for variations selected there in the beginning for your listing. Once you have your product up and running and the sales are rolling in, you might find that some variations sell better than the main listing. Don’t worry about that! On this episode of The Amazing Seller, Scott explains why one variation selling better than others shouldn’t concern you even if it is affecting your BSR. To hear Scott go into further detail on this topic, make sure you catch this episode!

OUTLINE OF THIS EPISODE OF THE AMAZING SELLER

• [0:03] Scott’s introduction to this episode of the podcast!
• [2:30] 3 Ways to Fail at Everything in Life
• [8:00] Question #1: How much should I have budgeted for PPC campaigns?
• [13:50] Question #2: Does my product have to have certification?
• [18:45] Question #3: A question about BSR and Variations.

RESOURCES MENTIONED IN THIS EPISODE

• ASK Scott a question - HERE)
• Get