In this episode, Bill discusses the importance of having a checklist to build a personal brand. The episode emphasizes the importance of personal clarity, authenticity, and consistency in building a strong personal brand.Tune in for valuable insights and tips on personal brand building!To download the free document: "How to Build Your Personal Brand," go to http://billcaskey.com/personalbrandDownload our FREE Guide, "5 Reasons You Don't Have Enough Clients": http://5reasonsclients.comSubscribe to the Bill Caskey Podcast now! http://billcaskey.com