cover of episode Big Profit Amplifiers - Part #4: Acquiring New Customers

Big Profit Amplifiers - Part #4: Acquiring New Customers

2023/6/21
logo of podcast The Bill Caskey Podcast: High Impact Sales Training for Sellers and Leaders

The Bill Caskey Podcast: High Impact Sales Training for Sellers and Leaders

Shownotes Transcript

Continuing his "Big Profit Amplifier" series, Bill shares three more powerful strategies to boost profitability in your business.

He emphasizes the importance of conducting rigorous assessments for high-value, complex solutions. He also introduces the concept of expanding by penetrating existing clients. Rather than solely focusing on acquiring new customers, he encourages businesses to tap into the untapped potential within their current client base.

Finally, Bill stresses the need for a customer acquisition system. Relying on sporadic cold calls or an empty pipeline is inefficient. If you'd like to learn more about how Bill can help you and your team reach your potential, go to https://resources.billcaskey.com/corporate-training)