I’ve hesitated doing a show like this for almost 5 years since I started 321 Biz Dev LLC. It’s a very sensitive subject for most people…people who are minorities in the sales industry and prospects who may be clients of minority salespeople.
This show may surprise many of you too because my definition may be a little different than what most people expect.
The sales industry is not for everyone, but as a contradiction, anyone can learn how to sell. Selling is a way of earning a living that is totally different than showing up on a 9-5 job to perform tasks for a paycheck.
As a former F500 employee sales manager, the way I’ve always looked at selling as the activity generating paychecks for everyone in the company. That’s right. If you work at any private sector job (not a government job) getting a paycheck, it’s the sales revenue (new business, keeping current clients) that allows non-sales employees to take home a paycheck.
For independent white-collar small business owners like attorneys, cpas, dentists, plastic surgeons, insurance brokers and real estate brokers, another hurdle comes into play besides the obstacles preventing most white-collar small business owners for maximizing productivity and maximizing performance.
