cover of episode 04/06 SHLIVE | How much would you pay for a shared power bank? 共享充电宝涨价

04/06 SHLIVE | How much would you pay for a shared power bank? 共享充电宝涨价

2021/4/6
logo of podcast 魔都英语新闻丨ShanghaiLive

魔都英语新闻丨ShanghaiLive

Frequently requested episodes will be transcribed first

Shownotes Transcript

04/06 SHLIVE | Rising fees of shared power bank 电量告急,共享充电宝却“用不起”?   Welcome to this edition of Shanghai Live, I’m Wang Yin/ ICS Anchor. 欢迎收听《直播上海》,我是王吟/ ICS主播。   What do you do if you’re outside and need to charge your phone? Look for a power bank【移动电源】, of course, one of the little cabinets that let anyone plug in - for a fee. And that’s the problem. The fees have been going up faster than you can say direct current ... and the resistance is increasing. Lei Shuran takes a closer look. 如果在外面想要充电,怎么办?当然是找一个人人都能用的充电宝——不过,得花钱。那么问题来了:共享充电宝的租金正在不断上涨,也引起了怨声连连。请听记者雷舒然带来的报道。   Rental fees for the most common charger brands are now up to as much as 6 yuan per hour, compared to no more than 2 yuan last year. And the upper limit for long-time rentals has also sparked up, costing users much more when they borrow a charger and fail to return it on time. The surges【激增】are powering【推动】plenty of complaints. 现在,国内最大的共享充电运营商租赁价格达到了每小时6元,而去年的价格不超过2元。如果借出后没有及时归还,这笔“长期租赁”的费用上限还会更高。租金上涨也引起了大家的诸多抱怨。   Interviewee: Power Bank User 受访者:共享充电宝消费者 “I borrowed a charger for 2 to 3 hours, and when I returned it I was charged 12 yuan. Before, it was only 1 yuan and now 12.” “我借了两三个小时,还的时候发现要收12块,但之前只要1块钱。”   “I once spent 99 yuan for one rental. The hub from which I borrowed it was fully filled when I got there, so I couldn’t return mine.” “我最高一笔花了99块,因为当时没有还成,我借了之后就立马被塞满了。”   Ninty percent of the domestic market is now occupied by just four power bank sharing providers. One of them has just debuted on the US Nasdaq market, opening at 10 US dollars per share and then jumping as much as 18 percent higher. That is Energy Monster, backed by Alibaba. The company’s IPO【Initial Public Offering 首次公开募股】filing says its net profit【净利润】 dropped from 8.24% in 2019 to 2.68% in 2020, however. It says that’s the result of a surge in distribution costs, which went up by more than 55% in 2020. And that, plus a collapse in usage last year, explains the price increases this year by all the power bank companies. 现在,国内百分之九十的共享充电市场由四家运营商分摊。其中,背靠阿里的“怪兽充电”刚刚以10美元每股宣布在美国纳斯达克上市,市场份额飞速上升了18%。而怪兽充电首次公开募股文件显示,其2020年净利润从2019年的8.24%下降至2.68%。由于2020年的推广成本增加了55%,再加上去年的使用人数骤减,所有移动充电运营商都上调了价格。   Interviewee: Jiedian Power Bank Marketing Officer 受访者:街电共享充电宝 市场部工作人员 “We paid one year’s entry fee to shopping malls, but then came the pandemic and revenue【营收】 didn’t meet our expectations. So when going back this year we’ve raised our prices to make our money back.” “我们向商场付了一年的入驻费,后来受到疫情影响,营收没有达到预期。后来我们考虑到回收成本的问题,就把价格上调了。”   Consulting firm Frost and Sullivan says that in the next 5 years, the compound annual growth rate of the power bank sharing business could reach over 20 percent. But the company says that depends on improving management and aligning【调整,校准】 industry standards ... and on the willingness of the customers to keep plugging in. 沙利文咨询公司称,在未来五年,如果共享充电行业能够加强管理、调整产业标准,并且消费者有继续使用移动充电宝的意愿,那么整个产业的复合年增长率将会达到20%。   #热词加油站 power bank【移动电源】 surges【激增】 power【推动】 IPO【Initial Public Offering 首次公开募股】 net profit【净利润】 revenue【营收】 align【调整,校准】