cover of episode 015 - Understanding & Improving Core Web Vitals

015 - Understanding & Improving Core Web Vitals

2023/12/13
logo of podcast The WP SEO Show – Demystifying SEO for WordPress Websites

The WP SEO Show – Demystifying SEO for WordPress Websites

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Shownotes Transcript

Overview of Core Web Vitals:

We kick off this episode walking through the six Core Web Vitals – a set of metrics used by Google to evaluate the user experience of a website.

These are:

  • First Contentful Paint (FCP)
  • Largest Contentful Paint (LCP)
  • Time to Interactive
  • Speed Index
  • Cumulative Layout Shift (CLS)
  • Total Blocking Time (TBT)

Each vital is then discussed in detail, explaining what they measure and their importance in website performance.

Strategies for Improving Core Web Vitals:

  • Importance of optimizing images and videos, including best practices for media file sizes and formats.
  • Discussion on the use of WordPress and how various tools can impact Core Web Vitals.
  • Techniques for optimizing JavaScript loading, such as deferring or minifying scripts.
  • The significance of setting correct image sizes and the impact of media on layout shifts.

Real-World Challenges and Solutions

Pete & Jeff share practical experiences and challenges they've faced in optimizing websites, offering insights into real-world application of these strategies.

  • Importance of Testing and Iteration: Emphasis on the necessity of testing optimizations and understanding the impact of changes on overall website performance.
  • SEO and Core Web Vitals as Part of a Larger Strategy: They discuss how Core Web Vitals fit into a broader SEO strategy and the need to balance technical optimization with other SEO elements.