Kerry Lutz and Greg Mohr discussed the appeal of investing in franchises, specifically in the home service industry. They explored the motivations for individuals to enter the franchise business, the types of home service franchises available, associated costs and potential returns on investment, and success rates of franchises. Mohr shared a success story of a couple who shifted from real estate investing to owning a flourishing electrical services franchise, emphasizing the importance of being coachable and leveraging the established game plan of a franchise for success. The discussion also covered financing options, including SBA loans and self-directed 401k or IRA investments. The meeting concluded with contact information for Mohr and a note of appreciation from the hosts. Find Greg here: franchisemaven.com) Find Kerry here: FSN) and here: inflation.cafe)
