Shortcast: How to Identify Your Target Customer and Develop Your Niche as a New Consultancy – with Christian Kiock
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No time for a full podcast? Then check out the shortcast of our episode: How to Identify Your Target Customer and Develop Your Niche as a New Consultancy with Christian Kiock)!In this summary, you will find our top 3 highlights from the episode:1. How to identify your target customer and develop your niche as a new consultancy2. How better decisions group uses productization and support contracts to create recurring revenue3. How Christian delegated duties to grow better decisions groupAbout Christian):Christian Kiock is Co-founder of better decisions group (bdg). After nearly 20 years in BI / EPM consulting, he is as passionate as ever about helping clients take full advantage of the digital revolution. He is absolutely convinced that to survive and thrive in the next decade, adoption of digital to make better, faster decisions is non-negotiable for most companies. A German native, Christian lives in England with his wife and two children.Find Christian on LinkedIn: https://www.linkedin.com/in/christian-kiock-4942923/)Christian's business book recommendation: Who Moved My Cheese? An Amazing Way to Deal With Change In Your Work and In Your Life - Dr Spencer Johnson https://amzn.to/3Cte514)Fish!™: Ein ungewöhnliches Motivationsbuch - Stephen C. Lundin, Harry Paul and John Christensen https://amzn.to/3Mo0Cwj)Influence, New and Expanded: The Psychology of Persuasion - Robert Cialdini https://amzn.to/3esoSkf)Christian's favorite podcast: BI or DIE - https://www.biordie.com/podcast-bi-or-die)__________About better decisions group):The better decisions group (bdg) was founded in 2004 by Christian and his business partner, Guido Kurth. The international BI / EPM consultancy offers customised solutions and best practice approaches for planning, reporting and analytics. Ultimately, bdg helps companies to gain game changing insights from their own data in order to make better decisions – with individually tailored solutions that perfectly fulfil even diverse and complex customer requirements.Website: https://bdg.io/)Industry: IT-Services and IT-ConsultingCompany size: 100Headquarters: Berlin, GermanyFounded: 2004__________About the host Sammy):Sammy and SAWOO enable you to become a thought leader and win leads directly through your own podcast & great content on LinkedIn.Get in touch with Sammy here on LinkedIn).__________Past guests on the LEADERS IN CONSULTING community) include: Dr. Stefan Sambol, Dr. Andreas Baader and Rainer Majcen, Friederich von Hurter, Peter Feldmeier, Alexander Kainer, and many more.