EPISODE SUMMARY
In this episode of Chan with a Plan, Max Speaks with Sabita Singh, Global LinkedIn Coach & Strategist.
During this conversation Sabita discusses figuring out your niche, using LinkedIn fully, and connecting with high level individuals.
QUOTES FROM SABITA
“A big part of the differentiator of my business, maybe compared to other LinkedIn experts and coaches is around showing my clients how to build their presence as an expert or a thought leader, so they can attract new business from your, your opportunities.”
“It really is a long lead space, like whether it's for, if it's a role that you're not maybe suited for right now, adding the recruiters to your network, adding anyone who's interviewed you to your network is good. And if you are more visible and active on the platform, maybe the job's not right for you right now, but they might come back to you later, especially if you're sharing good content as an expert in your space.”
“Make sure you're building out a very thoughtful, customized invitation to connect.”
TIMESTAMPS
[2:35] Sabita’s backstory
[3:56] Figuring out your niche
[6:31] Sharing personal stories on LinkedIn
[7:32] Content posting
[10:48] Bare bones profiles are mind blowing
[12:59] Profile recommendations
[16:36] Writing a profile for a job seeker vs. business owner
[18:42] Content strategy
[20:46] Being consistent
[23:59] Connecting with people who don’t post content
[28:16] LinkedIn features you might not know about
[32:21] Featured section
[33:32] Keeping momentum with your LinkedIn brand
[36:27] Sabita’s one big challenge she overcame
RESOURCES & RELEVANT LINKS
Sabita Singh on Social Media:Linkedin)
Chan With A Plan)
Max Chan on Social Media)
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