Today’s guest, Jeff Roe—who’s been dubbed “the next Karl Rove”—grew up on a hog farm and is the founder of Axiom Strategies, a renowned Republican consulting firm. Guess which trade he thinks is dirtier? He joins Henry to give us the insider’s take on the practical realities of campaign strategy, past, present and future.Plus, as the DNC comes to a close, Henry asks the multi-million dollar question: Does this show really matter anymore?