Welcome to Episode 53. On today's episode we talk about making client relationships more profitable.Business growth consultant, Chris Merrington, shares some golden nuggets of advice about how agencies can be more commercially savvy.We covered so many different areas including:What clients really value and how to talk the client languageWhy you need to raise your prices and how to do itWhy you need to establish and nurture senior client relationshipsand so much more...At the end of the podcast, Chris makes a special offer to send three copies of his book to 3 people selected randomly who sign up to his monthly bulletin. This offer is valid until the end of January 2022 (although we do say the end of the year, because we recorded this episode in December 2021).So I'm going to give you a spoiler and suggest while you're listening to this fantastic episode, you go to Chris's website and be one of the first to sign up to his business insights bulletin. Please email him at [email protected] to let him know you've signed up as a result of listening to this podcast. http://spring8020.co.uk/).