cover of episode Account growth tips for agency account managers, with Kap Chatfield and Jenny Plant

Account growth tips for agency account managers, with Kap Chatfield and Jenny Plant

2022/5/31
logo of podcast Creative Agency Account Manager Podcast

Creative Agency Account Manager Podcast

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Shownotes Transcript

Welcome to Episode 63.  A few months ago, I was invited to chat to Kap Chatfield from Rveal media about my podcast. During that interview, he grilled me not only about why I have the podcast, but he also asked me to share some tips for how to retain and grow client business. I thought it might be valuable to share the interview with you, if you haven't listened to it already, because we talked about:- the number one problem agencies have with account growth- ideas for how to address account growth problems- what holds agencies back from growing accounts- why quarterly strategy sessions are useful tips for understanding your client's business- how to be more valuable to your clients as an account manager- and how to be seen more like an advisor than an order taker.