Today, we will be broadcasting the fourth podcast from 3. This time, we will talk about the Spring Collection, which was released on January 1 and January 13. The Spring Collection has various items on January 1 as the first stage, and on January 13 as the second stage. After this, I would like to ask Mr. Rie, the 3 Global Creative Director, for a talk. Mr. Rie, thank you.
Good evening. Good evening. Nice to meet you. I'd like to ask you about the concept of this Spring Collection. What is the concept of this Spring Collection? The concept of this Spring Collection is... First of all, as a keyword,
The theme of this collection is "We Evolution Dance". The world view is a very interesting image when I was making this collection. There is a Greek mythology, right?
There are many myths about this goddess. There is an underground goddess who goes to the underground and the earth. She is called Persephone.
In the book, the father is Zeus and the mother is Demetia. The mother, the child is Persephone. She was kidnapped. Why? Because she is so beautiful. The underground father wants her.
I was in a bad situation and she was taken away by the underground. Her father and mother used a lot of power to stop her. And then I went to the hospital. But when I talk about this,
I think it's about 35 pages. If you google it, you can find the story of this first-wave phone. But she returns to the ground, half of the time. When she comes back, she becomes a flower on the ground.
and she was revived and started to shine again. She is such a goddess. I thought that Persephone is a goddess on this earth where we are now. I was inspired by the story
This is the spring collection that I created while imagining the "Arising Spirit" that awakens, revives, and revives.
It's a bit of a podcast, but the visuals are really nice. The Persephone you were talking about, the flowers are also used in the visuals. Flowers are very vital and powerful. It's a perfect spring.
It's a visual that makes your nose and nose start to bloom. It's a visual with a bright and powerful woman next to you. Please take a look. I really want everyone to see this. Thank you very much.
You have released a limited edition of 3 Arising Spirit Lip Glow on January 1st. This lipstick is a new texture and color. You have been working on this since before. What kind of memories do you have about this lipstick?
Yes, well, STAY has a new album called "Distinct" and "Demure"
I think we can refresh ourselves more. We are in this pandemic, and we are wearing masks, and we are feeling unstable mentally. I think we can do it.
I think our mission is to deliver happiness and freshness to everyone.
I wanted to make the person feel better and more alive. That's why I developed this. The key is to make the person look bright and bright.
The three colors are a very fresh balance. It's not too bright. If you layer the colors, you can create the color you want. The glitter doesn't shine too much. It's like a spring.
I think it's a good idea to have a good balance between the series and the body. I think it's the most real feeling when you use it, but the texture and feel are also very good.
I think that's the type of person I am. And I just said this, but I think that everyone is wearing masks right now. But if you look at it from there, isn't the mochi really good?
Yes, I am. I am very conscious of it. I think there are many people who don't wear lipsticks because they wear masks.
It can cause stress, and it can get smudged, and it can get on your mask. Of course, that happens. But this lip glow is for makeup. It makes the color really stand out. And even if you wear a mask,
I don't wear it, so I feel different. Because human skin is not about looking at the color, but the skin is the color. So I feel that I have a psychological influence on the color.
I think so, but I think it's a lipstick that doesn't give you stress with a fresh feeling under the mask. Even if you wear a mask, the skin feels the temperature and reacts to the color.
I think many people don't realize that. I think it's an item that really goes up when you put on a great lip. I really want you to try this type. Thank you.
Next, this is also a limited edition. On January 13th, a lot of items will be released. Among them, there is a limited edition of pressed powder called New Sensations PPP. The design of the package poppy is very nice.
I'd like to ask you why you decided to design this poppy. As I mentioned earlier, the inspiration for this collection is the flower Harunin, which appears in the book "Shinshinwa".
I think it's a color that symbolizes happiness. Yellow. And when I was thinking about the Arising Spirit, I designed it with the feeling of the rising sun rising.
I'm balancing the top part. That's how it is. As you said, it's like the space is a little lower and it's going up. And this... How should I put it? I think the print is very realistic and beautiful. Yes. I think it's really...
I think it will make you happy. It's easy to carry around and make up. It's not just one color. There are many colors in it. You can blend them together. This is also good. Yes. It really... How should I say this? It's like the dullness is gone.
How should I put it? It's a powder that makes your skin look bright and healthy.
It's really transparent when you wear it, and you can feel the color of the blood. I think you'll really understand the goodness if you try it on and take it with you. There are still a lot of items, but even though there are a lot of items this time, the three-dimensional vision eye palette is very popular.
This is a very popular color. This time, two colors are also available. This time, both colors are very popular. This is the main visual that I mentioned earlier. This is the color with yellow in it.
Yes. It's very popular. I think there is a balance of colors in this color combination, but what is the secret of popularity? I would like to know about the speciality of this Dimensional Vision Eye Palette. Yes. This 11th palette is very popular.
I think it's a fresh color and it has a dynamic feeling to the palette itself. After all, I think that people who have such a dynamic, fresh, and good energy definitely want to wear it in this time.
After a cold winter, flowers will bloom. I want to bloom too. I want to be beautiful and alive. I want to be able to take in that power. I wonder if it's popular with everyone.
So when you put on makeup, it's really one stroke, two strokes, and colors are added. It's really just a little bit, but it changes a lot. Yuta also does makeup after makeup.
The little things change the person's life. It's the power of makeup and it's very attractive. I think it's a palette that can do that. It's popular. I actually put this palette on the customers of 3.
I think everyone wants to wear this color in their palettes. The yellow color of the 11th edition is immediately mentioned. As I said, it's a color that you want to wear. As you said, it's a color that you want to wear. It's the awakening of spring after a long winter.
I see. And you are very particular about the colors. You can easily create beautiful gradations and layers with 4 colors. I think it's very popular. Thank you. By the way, I saw your video the other day. Thank you. I saw your live. Thank you.
I feel like I'm a parent to them. I think I was able to express myself in a very good and beautiful way. I thought it was pretty good.
But you are often making your own products, so I don't see many products that are made before they are made. I'm glad to see that many people are making their own products.
Yes. But it's really easy to use because Dimensional Eye Palette is recommended by everyone. And when you use it, you can see the stylish feeling and the width is wide. The width of the width that can be made up from a very neutral feeling to a pretty makeup feeling is amazing that you can enjoy various things with this YKU palette. If you haven't tried this yet, please try it. That's right.
Please try it. We talked about eye palette in Eye Make, but this time, Art Expression Mascara, which was released in the previous collection of Acure, is also available in new colors. Yes, that's right. This time, we will use two colors, black and brown.
This is also a special edition of S.S. Collection. I think this is also different from ordinary black. I think it's very particular. I would like to ask you if there is anything different about this part. I have a question.
I think many people say that black has many different colors. Yes, this mascara is black and brown. It's a basic color, but this black is a warm color.
It's a two-color mascara that makes the eyes look more beautiful and bright.
This is also very popular. First of all, people who care about their skin tone. I often hear that people care about their eye makeup. I think it's important to wear a mask. Many people like mascara. It's good for your skin tone and it doesn't come down.
When you wear a mask, the air goes up. And it makes the eye makeup and mascara fall off. But this mascara is fine.
It's really good for keeping and it's really good for the finish. It's really good for that. And this one coat is really good for the texture. It's a clear coat that fits perfectly.
So if you use the Dimensional Eye Palette and this mascara, you can create a beautiful eye makeup. I think it's a good idea to use them together. This time, I will talk about the background of this Spring Collection.
and also the limited Pressed Powder, Eye Palette and other mascara items. I'm really happy that the 3-NOW Spring Collection will be a big help for you this year. Yes, it's a small thing, but I'm really happy if the Arising Spirit can make your feelings arise.
I think it's really exciting to see the users who use it. Next time, we will introduce the popular eyebrow items and contouring powder that were renewed for the first time in the items that were released on January 13th. We hope you will enjoy it and talk about it.
Thank you so much for today, Lisa. You're welcome. Thank you for having me. See you next time!