The enthusiasm gap shows that Democrats are more energized, leading to higher turnout and more shifts on the doors, which can make a significant difference in close races.
The Lincoln Project's 2022 strategy focused on key races, such as secretary of state and gubernatorial races, to prevent election deniers from gaining power, which has created a safer environment for the 2024 election.
There is a 70% fear among respondents of violence on election day, as MAGA supporters may commit acts of violence due to an existential crisis if they lose the election.
The model captures snapshots of voter sentiment over time, looking at issues that matter to them, personality traits, family dynamics, and other factors to understand and target voters effectively.
The Harris campaign is focusing on college-educated women in the suburbs, college-educated white men, and African-American voters, particularly women in Michigan.
The early vote in Pennsylvania shows Democrats holding up well, nearing a 400K firewall, which is a positive indicator for the Harris campaign.
The Trump campaign's messaging is chaotic and offensive, targeting a narrow base, while the Harris campaign operates at a high level with optimistic and inclusive messaging.
Lawfare involves disrupting the certification process in key states like Michigan, Pennsylvania, and Wisconsin to claim ballots can't be counted, potentially leading to a contingent election in the U.S. House.
The Lincoln Project's continuous engagement with voters in key states since 2020 has built a strong communication network, leading to more suburban voters breaking towards Harris.
Split households, where husbands vote for Trump and wives vote for Harris, are crucial as the spouse's opinion is a major factor in deciding votes, potentially neutralizing male Trump voters.
Rick sits down the LP political team who measure, move, and make a difference with voters on the ground in key swing states.
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