cover of episode Ask dumb questions, embrace mistakes — and other lessons on innovation | Dave Raggio

Ask dumb questions, embrace mistakes — and other lessons on innovation | Dave Raggio

2024/11/19
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Dave Raggio: 本次演讲主要分享了Dave Raggio在Intuit公司内部进行创新项目的过程中,所学到的三点经验教训。首先,要尽早且频繁地与团队成员和其他部门沟通你的想法和计划,建立人际关系,而非仅仅进行事务性沟通。这有助于获得更多支持,避免因为信息不对称导致项目进展缓慢。其次,要积极倾听他人的意见,即使是那些看起来与你的想法相左的意见。要认识到,那些看似阻碍你的人,实际上可能是为了避免你犯错,帮助你更好地完成项目。为此,他建议设立“愚蠢问题环节”,鼓励团队成员提出任何问题,营造开放和安全的沟通环境。最后,他强调了在大型企业内部进行创新,风险和责任重大。你的个人风险承受能力并不重要,重要的是要认真考虑每一个决定和行动对整个组织的影响。切勿草率行事,要充分利用大型组织的资源和专业知识,与系统合作,而非对抗。虽然这可能会导致项目进展速度放慢,但最终能够得到一个更好的产品。

Deep Dive

Key Insights

Why is it important to socialize your vision early and often within a large corporation?

Socializing your vision early ensures broader support and understanding, preventing slowdowns and misunderstandings as the project grows. It helps in building human connections rather than transactional ones, which is crucial for gaining necessary support from various teams.

How did Dave Raggio's approach to moving fast within Intuit backfire?

By working in the shadows and avoiding early involvement of other teams, Raggio found himself repeatedly starting from scratch when seeking support, which slowed down the project. Each new team required a fresh explanation of the vision and goals.

Why did Dave Raggio implement 'dumb question sessions' in his project?

These sessions provided a safe space for team members to ask questions without fear of judgment, ensuring a shared understanding of all aspects of the business. This helped in filling knowledge gaps and preventing misunderstandings that could hinder the project.

What was the most important lesson Dave Raggio learned about risk tolerance within a large corporation?

Raggio realized that personal risk tolerance is irrelevant; the stakes are high, especially when it comes to customer trust and product experience. Every decision must be thoughtful and considerate of its broader impact on the organization.

How does working within a large corporation differ from starting a standalone business in terms of decision-making?

Within a large corporation, decisions must be more deliberate and considerate of the broader organizational impact. While speed might be compromised, the resulting product is often better due to the collective expertise and resources available.

Chapters
Dave Raggio introduces the concept of intrapreneurship, explaining how it differs from entrepreneurship by focusing on innovation within a larger company.
  • Intrapreneurs work within existing companies to innovate and solve problems.
  • Raggio shares his experience transitioning from a marketing role to becoming an intrapreneur at Intuit.

Shownotes Transcript

To launch new initiatives within the confines of a large corporation, you'll need to work with the system, not against it, says "intrapreneur" Dave Raggio. He shares three lessons on innovation he learned the hard way — so you don't have to. (Made in partnership with Intuit)